- Your team take the lead – telling you what needs to be done operationally, how they’re doing it and what (if anything) they need from you.
- You’re no longer the bottleneck – free to focus on scaling, strategy and the BIG vision, getting inspired and creating more opportunities.
- Your business has nailed client care – you have more freedom, flexibility and capacity to deliver the kind of service that has clients returning again and again.
- You’ve built resilience into your business model – you’re able to weather any storm without your team paying the price.
It's time to step into your CEO Era
you shouldn't be working yourself into burnout at this point in your career
it's time your business worked for you
imagine this...
You’re already crushing it. You’ve built a multi-dimensional business from the ground up. But let’s be honest – you’re still wearing every hat. You’re managing the chaos, putting out fires, and your team isn’t performing at the level you know they could.
Right now you’re a bottleneck, stifling the growth potential of your business.
You didn’t scale your business with the aim of micromanaging every decision, or worse, doing it yourself because ‘no one can do it like you’.
You’re a visionary – you want to have fun, think big, lead the way.. and have business taken care of by experts in their trade.
You feel like you’re missing out on all the spaciousness you could have to seek inspiration and have experiences to deepen your work, because you’re too bogged down in the day to day.
But it doesn’t have to be this way. You can lead a team that just gets on with it – without you having to step in, or give detailed instructions.
Not only will you get time back that you can spend on looking to the future of your business, you’ll also lighten your mental load and lower the decision fatigue.

INTRODUCING

FOR ENTREPRENEURIAL LEADERS
THIS ISN’T A TYPICAL BORING MANAGEMENT COURSE.
The A.L.A. isn’t here to teach you corporate fluff. This is real, tactical, innovative leadership for entrepreneurs who don’t have time to waste.
Most Leadership & Management courses are created for corporate suits.
This one is for entrepreneurs like you – rebels, innovators and trailblazers who are building something new and exciting.
This is leadership for the visionary – the founder who knows that real power comes from a team that performs at it’s peak, and recognises that their personal growth and development as a leader impacts their business growth more than any other element.
No fluff, no corporate BS – just real proven methods for you to step up into your next level of leadership.
Communication skills
trust & delegation
Performance management
high performance team culture
Giving feedback
Leading change
”This program was an absolute game changer for me and my business! It took being called out in the best possible way to realise I was causing the problems I was facing and then to be given such a clear plan of how to move forward changed everything. I thought because I had worked with people in the past I knew how to be a good manager but this program really opened my eyes to how I can step up and be the leader in my business. The results have been incredible and I can't wait to implement more over time.
Hannah - Sales Director
Over our 3 months together, you will receive;
The 12 sessions will consist of 6 theory teaching sessions, and 6 implementation analysis sessions, with topics including;
”I've grown my business into an agency and making the change into being a leader for the first time has been a tricky transition. Luckily I've had Alex on hand to help me, using her impressive knowledge to advise me, but also helping me to lead in a way that feels right to me, rather than in a generic way. She regularly helps me with how to word things in a polite but firm manner, and never makes me feel awkward for asking what feel like stupid questions. She's the perfect person to help you become a leader and still retain your own essence throughout.
Rachel - Agency Owner
stop being the bottleneck founder and take your place as the trailblazing leader
12 week program including a 3 day in-person Leadership Retreat
£3,500
or 3 x £1,250 per month payment plan
or
What happens if you don’t develop your leadership skills?
Things are going well right now, at most you might have a few niggles when it comes to your team…
So do you really need to invest in this right now?
Yes! (And I’m not just saying that because I’m selling this course!)
Ask yourself these questions:
- Are you leading a team that is ready to support your next level?
- Do your team do the tasks you set them, or do they proactively suggest ideas?
- Have you found yourself dealing with missed deadlines or crossed wires that affect your reputation?
- Do you ever find yourself thinking “it’s quicker to do it myself”
- Are you struggling with mental fatigue from making all the decisions in your business, which is spilling over and affecting your personal life?
No major issues with your team does not mean things can’t be even better.
Better leadership = greater profitability.
Better leadership = less decision fatigue.
Better leadership = exponential growth.
FAQ
I'm really busy - how long will this take?
The A.L.A. is ultimately designed to give you more time back, fast. It’s a shortcut to saving hours of frustration BUT you do need to commit to doing the work.
Unfortunately this is not a magic wand where purchasing is all you need to do to get the results you want.
You’ll need to commit to showing up to the 8 live calls and doing the background implementation work over the 12 weeks.
What if I’m not managing a large team yet?
For you to get the most out of this program you need to be in an Active Leadership role with at least 2-3 team members who are doing on-going work for you.
If you have a VA who does a few hours a month for you only, you’re probably not ready for this level of leadership training but drop me a DM and lets chat about other options for you.
Is this course for me if I work with freelancers instead of employees?
Absolutely.
This course is for anyone who needs to lead people—whether they’re employees, contractors, or freelancers.
Unlike most Leadership & Management training, it has been built specifically for start up style entrepreneurial businesses.
Helping you to maintain your lean, agile set up and maximise your profit whilst optimising your work.
What qualifies you to run a training course on this?
I’m glad you asked!
I took on my first people-management role in 2013 but it wasn’t until I was managing an international team of 8 people across 3 offices that my management style was questioned.
I was told to be more like my male colleagues; I was “too nice” and people would walk over me.
Yet, when I adapted my style, I was told I was “too bitchy” and I needed to rein it in.
Ultimately, this led to a fascination in management and leadership styles and skills; I have read hundreds of books on the topics, attended countless seminars and invested heavily in my own personal leadership development.
With a balance of theory, and practical application experience, I can help you to add nuance and depth to your Leadership skills whilst maintaining your human connection to your team.